Helping educators reach a distracted and resistant teen audience during a key moment in public-health.  

CHALLENGE

Designing a more engaging and effective sexual education presentation for Chicago Public School teens living in the county with the second highest cases of Gonorrhea and Chlamydia in the nation.

OUTCOME

A defined communication strategy, refined visual design, and facilitation materials to support an in-school intervention pilot resulting in a 100% increase in the number of teens opting in to be screened for infection.

ROLE

Project Lead setting the design vision in addition to collaborating with a team of 4 designers, handling scope, budget, schedule, client relationship, and supporting research, brand and communication strategy, program curriculum, and visual design.

 
 
 
 

Research & Insights